Privacy policy

Last updated: August 30, 2026

ProtectView operates this store and website, including all information, content, features, tools, products and related services, in order to provide you, as a customer, with a personalised shopping experience (the "Services"). ProtectView is a store powered by Shopify, which enables us to provide the Services. This Privacy Policy describes how we collect, use and disclose your personal information when you access or use the Services, make a purchase or any other transaction, or otherwise communicate with us. Where our Terms of Service and this Privacy Policy conflict, this Privacy Policy governs as regards the collection, processing and disclosure of your personal information. This Privacy Policy is provided in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Please read this Privacy Policy carefully. By accessing and using our Services, you acknowledge that you have read this Privacy Policy and understand how your information is collected, used and disclosed as described here.

The personal information we collect or process

When we use the term "personal information", we mean information that identifies you or that can reasonably be linked to you or to another person. Personal information does not include information collected anonymously or made non-identifiable so that it can no longer identify you or be reasonably linked to you. Depending on how you interact with the Services, where you live, and to the extent permitted or required by applicable law, we may collect or process the following categories of personal information, including any inferences drawn from that information:

  • Contact details including your name, address, billing address, delivery address, telephone number and email address.
  • Financial information including credit card, debit card and bank account numbers, payment card information, bank account information, transaction details, payment method, payment confirmation and other payment details.
  • Account information including your username, password, security questions, preferences and settings.
  • Transaction information including the items you view, place in your basket, add to your wishlist, purchase, return, exchange or cancel, as well as your past transactions.
  • Your communications with us including the information you include in your communications with us, for example when you send an enquiry to customer service.
  • Device information including information about your device, browser or network connection, your IP address and other unique identifiers.
  • Usage information including information about your interaction with the Services, in particular how and when you access or interact with them.

Sources of personal information

We may collect personal information from the following sources:

  • Directly from you including when you create an account, access or use the Services, communicate with us, or otherwise provide us with your personal information;
  • Automatically through the Services including from your device when you use our products or services or access our websites, and through the use of cookies and similar technologies;
  • From our service providers including when we engage them to deploy certain technologies and when they collect or process your personal information on our behalf;
  • From our partners or other third parties.

How we use your personal information and our legal bases

Depending on how you interact with us or which Services you use, we may use your personal information for the purposes below. Under the UK GDPR, we must have a legal basis for each use; we rely on performance of a contract with you, our legitimate interests, your consent, and compliance with our legal obligations, as indicated below:

  • Providing, tailoring and improving the Services. We use your personal information to provide the Services, in particular to perform our contract with you, to process your payments, to fulfil your orders, to remember your preferences and the items that interest you, to send you notifications about your account, to process purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange shipping, to facilitate any returns and exchanges, to enable you to post reviews, and to create a personalised shopping experience, for example by recommending products related to your purchases. This may include using your personal information to make the Services more relevant to you. Legal basis: performance of our contract with you and our legitimate interest in improving the Services.
  • Marketing and advertising. We use your personal information for marketing and promotional purposes, for example to send you marketing, advertising and promotional communications by email, SMS or post, and to show you online advertisements for products or services on the Services or on other websites, including based on items you have previously purchased or added to your basket, as well as your other activity on the Services. Legal basis: your consent, where required, and otherwise our legitimate interest in promoting our business.
  • Security and fraud prevention. We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect, investigate or take action against fraudulent, illegal, dangerous or malicious activity, protect public safety and secure our services. If you choose to use the Services and create an account, you are responsible for keeping your account credentials confidential. We strongly recommend that you do not share your username, password or any other access credentials with anyone. Legal basis: our legitimate interest in keeping the Services secure and our legal obligations.
  • Communicating with you. We use your personal information to provide customer service, respond to your requests, offer you effective services and maintain our business relationship with you. Legal basis: performance of our contract with you and our legitimate interest in supporting our customers.
  • Legal reasons. We use your personal information to comply with applicable law or to respond to valid legal process, including requests from law enforcement or government bodies, to investigate or take part in civil discovery, potential or actual litigation, or other adversarial proceedings, and to enforce our terms or policies or investigate possible breaches of them. Legal basis: compliance with our legal obligations and our legitimate interest in protecting our rights.

How we disclose personal information

In certain circumstances, we may disclose your personal information to third parties for legitimate reasons, in accordance with this Privacy Policy. Those circumstances may include:

  • With Shopify, service providers and other third parties that provide services on our behalf (for example IT management, payment processing, data analytics, customer service, cloud storage, fulfilment and shipping).
  • With business and marketing partners in order to provide marketing services and to serve you advertisements. For example, we use Shopify to support personalised advertising through third-party services, based on your online activity across different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you live, you may have the right to ask us not to share information about you for the purpose of showing you targeted advertising and marketing content based on your online activity across different merchants and websites.
  • When you instruct us, make a request to us, or otherwise consent to the disclosure of certain information to third parties, for example to ship products to you or through your use of social media widgets or login integrations.
  • With our affiliates or more generally within our group of companies.
  • In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligation (including in response to subpoenas, search warrants or similar requests), to enforce applicable terms of service or policies, and to protect or defend the Services, our rights and the rights of our users or third parties.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve them. The information you submit to the Services will be transmitted to and shared with Shopify, as well as with third parties that may be located in countries other than the one in which you live, in order to provide and improve the Services. In addition, in order to protect, develop and improve our business, we use certain enhanced Shopify features that draw on data and information from your interactions with our Store, as well as with other merchants and with Shopify. To provide these enhanced features, Shopify may use personal information collected from your interactions with our store, with other merchants and with Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including in order to respond to your requests to exercise your rights over the use of your personal information for these purposes. To learn more about Shopify's use of your personal information and the rights available to you, you can read Shopify's consumer privacy policy. Depending on where you live, you may exercise certain rights over your personal information here: Shopify Privacy Portal link.

Third-party websites and links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites that are not affiliated with or controlled by us, we recommend that you review their privacy and security policies and their other terms of use. We do not guarantee and are not responsible for the privacy or security of those sites, including the accuracy, completeness or reliability of the information found on them. Information you provide in public or semi-public areas, including information you share on third-party social media platforms, may also be visible to other users of the Services and/or to users of those third-party platforms without restriction as to its use by us or by a third party. The inclusion of these links does not in itself imply any endorsement of the content of those platforms, or of their owners or operators, except as stated on the Services.

Children's data

The Services are not intended for use by children and we do not knowingly collect any personal information about children below the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you can contact us using the details below to request its deletion.

Security and retention of your information

Please note that no security measure is perfect or infallible and that we cannot guarantee "perfect security". In addition, any information you send us may not be secure while in transit. We recommend that you do not use insecure channels to send us sensitive or confidential information.

How long we keep your personal information depends on various factors, such as whether we need it to manage your account, provide the Services, comply with our legal obligations, resolve disputes or enforce any other applicable contract or policy. When we no longer need your personal information, we delete it or make it anonymous in accordance with applicable law.

Your rights and choices

Under the UK GDPR and the Data Protection Act 2018, you have the following rights over your personal information. These rights are not absolute, may only apply in certain circumstances, and in some cases we may refuse your request to the extent permitted by law:

  • Right of access. You have the right to ask for access to the personal information we hold about you.
  • Right to erasure. You have the right to ask us to delete the personal information we hold about you.
  • Right to rectification. You have the right to ask us to correct inaccurate personal information we hold about you.
  • Right to data portability. You have the right to receive a copy of the personal information we hold about you and to ask for it to be transferred to a third party, in certain circumstances and with certain exceptions.
  • Right to object and to restrict processing. You have the right to ask us to stop or restrict the processing of your personal information for certain purposes, including processing based on our legitimate interests and processing for direct marketing.
  • Right to withdraw consent. Where we rely on your consent to process your personal information, you have the right to withdraw that consent at any time. Withdrawing your consent does not affect the lawfulness of any processing carried out before you withdrew it.
  • Managing your communication preferences. We may send you promotional emails. You can opt out at any time using the unsubscribe link included in our emails. If you unsubscribe, we may still send you non-promotional emails, for example about your account or orders you have placed.

You can exercise these rights where provided for on the Services or by contacting us using the details below. To learn more about Shopify's use of your personal information and the rights you may have, including rights over data processed by Shopify, you can visit https://privacy.shopify.com/en.

We will not penalise you for exercising any of these rights. We may need to verify your identity before we can process your requests, to the extent provided or permitted by applicable law. In accordance with applicable law, you may appoint an authorised agent to make a request to exercise your rights on your behalf. Before accepting such a request from an agent, we will require the agent to provide proof that you authorised them to act on your behalf, and we may ask you to verify your identity directly with us. We will respond to your request within the time limits set by applicable law.

Complaints

If you wish to complain about how we process your personal information, please contact us using the details below and we will do our best to resolve the matter. You also have the right to lodge a complaint with the UK supervisory authority, the Information Commissioner's Office (ICO). You can reach the ICO at https://ico.org.uk/, by telephone on 0303 123 1113, or by post at Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF, United Kingdom.

International transfers

Please note that we may transfer, store and process your personal information outside the country in which you live, including in the United States where our company is based.

Where we transfer your personal information outside the United Kingdom, we rely on recognised transfer mechanisms, such as the UK International Data Transfer Agreement, the International Data Transfer Addendum to the European Commission's standard contractual clauses, or any equivalent safeguard issued or approved by the competent UK authority, unless the transfer is made to a country recognised by the UK as providing an adequate level of protection.

Changes to this Privacy Policy

We may update this Privacy Policy at any time, in particular to reflect changes to our practices or for other operational, legal or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last updated" date and provide notice as required by applicable law.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of the rights available to you, please call us on , email us at eecom.ben@gmail.com or contact us at 1021 E Lincolnway, Cheyenne WY 82001, United States. For the purposes of applicable data protection law, we are the controller of your personal information.